“Pink Milk”; Iron, glass, color, paint; 0,24x 0,17x 2,00 cm
Efi Spyrou’s “Pink Milk” channels through the revival of feminism in the art world since the early 21st century. Artworks born in a nexus of desire, shaped by demands for equality on the one hand and the image world of the mass media on the other, participate in a feminist critique of womanliness. An empty glass and a bottle containing pink-colored liquid which rest on an iron table constitute Spyrou’s work as a projection of her own intimacy and mythology.
The artist ruptures the logic of “pinklit” by appealing to iconoclastic visual renditions as to what feminitude is all about vis-à-vis a much needed, nowadays, redefinition of masculinity. “Pink Milk” could be perceived as a hymn to the “woman-wet nurse”, a putative example of a new narrative in need of new forms which art could provide as an opportunity to alter the way we tell stories in order to change the stories we can tell.